Following YouTube's announcement last month that it intends to spend "hundreds of millions" on original content for Red, it's just unveiled plans for a YouTube-made movie that'll also be released in theaters. And unlike its previous effort, 2016's wi…
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Google brought 4K movie rentals and purchases to Google Play Movies late last year, but like most of Google’s brand new features, it was limited in rollout to just a few countries. In this case, only the US and Canada had access to Google’s full selection of digital 4K content. That’s apparently changing as of […]
Come comment on this article: Google Play expands 4K and HDR movies to more countries around the world
We’ve somehow made it to the last month of the year without the world ending, which means it’s time for Google to reveal its Best of 2017 list for the years’ most popular apps, games, movies, books, and TV Shows. It should come as no surprise that Game of Thrones held off all comers to retain […]
Come comment on this article: The most popular apps, games, and movies of 2017 according to Google
Humanity has access to more data than ever before, but there's still so much media scattered around the world that might rot away before it can be preserved. The National Museum of African American History and Culture is launching an initiative to sa…
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The Oscars are just days away—which means movie fans are locking in their predictions, nominees are putting the finishing touches on their red-carpet looks, and we’re ready to name the most popular movie trailer on YouTube.
May we have the envelope, please …
Our special-edition YouTube Movie Trailers Leaderboard ranks the top performing Best Picture nominee trailers, including both studio channels and popular aggregators. This year, the nine trailers are all blockbusters, racking up 3M hours of watch time.1 That’s the equivalent of about 25M viewings of the Oscar-nominated animated short, “Borrowed Time.”
The most popular trailer came right down to the wire. And the winner is … “La La Land,” which took home the #1 spot on our Leaderboard, followed closely by “Arrival” and “Hacksaw Ridge.”1 Head over to Think with Google to see how the other Best Picture nominees fared.
The movie space on YouTube
While the best picture nominees span a variety of genres, superhero trailers are the most viewed according to new research on the movie space on YouTube from third party researcher Pixability. Superhero trailers have the highest average number of views per video,2 and superhero, animated, and science fiction trailers make up 74 of the top 100 most viewed trailers.2
Pixability also found that while trailers are the most popular type of movie content on YouTube,2 songs (both official clips and covers by fans) are actually the most engaging type of movie content.3 Movie musicals like “La La Land” are certainly having their day in the sun—and YouTube viewers are singing right along.
Case in point: “La La Land” is running away with the competition for YouTube views among the nominees for Best Original Score, with over 1 billion views of its music, both in clips of the movie and covers by fans.4
Google News Lab looked at trailer trends from another angle entirely: geography. Think you can guess which movie trailers were most popular on the coasts? West Texas? The Pacific Northwest? Take a look.
Before the winner is crowned on Sunday, pop some popcorn and don’t forget to take a spin through all the top Best Picture trailers over at Think with Google.
Meredith Argeris, YouTube Marketing, recently watched “La La Land (2016 Movie) Official Trailer – ‘Dreamers’.”
1 The YouTube Movie Trailers Leaderboard includes views on videos from some of the most popular trailer aggregators as part of our count. Ranking is determined by an algorithm that factors in paid views, organic views, and audience retention (how much of a video people watched) through 2/13/17. Trailers must be for movies nominated for Best Picture and included the top performing trailer for each nominee. YouTube global data, 1/1/16-2/13/17.
2 Pixability, “Movies on YouTube,” February 2017. “Most popular” is based on number of videos and views.
3 Pixability, “Movies on YouTube,” February 2017. “Most engaging” is based on total likes, comments, and shares. Songs refers to music and lyric videos of either full movie soundtracks or songs attributed to a top movie.
4 YouTube data, 1/1/16–2/1/17.
Google has provided the market with an upgraded Chromecast device this year, the Chromecast Ultra, that supports 4K video streaming. There is also a decent chance that you may be in the market for a new television this year that supports 4K resolutions and retailers certain seem to be hoping those will be a big […]
Come comment on this article: 4K UHD movies ready to appear on Google Play Movies
If we ask our creators, most of them will tell you that there’s a project, an idea, a collaboration, or a vision that they’ve always wanted to bring to life. YouTube has helped them achieve incredible things—build a fanbase, gain exposure, even earn serious money—but sometimes, they dream of something more.
Late last year we launched YouTube Red Originals for exactly that reason. We wanted to help our creators realize their ambitions on the platform where their community already lives.
With nine projects launched so far—including “Scare PewDiePie,” “Foursome” and “MatPat’s Game Lab” —we’re seeing fans sign up, tune in, binge and share their enthusiasm with their friends. Our original series and movies are one of the leading drivers of YouTube Red subscriptions, with viewership that rivals similar cable shows.
We’re also seeing creators featured in YouTube Red Originals get a boost in subscribers and watchtime on their main channels, with most of this watchtime coming from viewers who haven’t watched that creator’s content before. It turns out that there’s a virtuous cycle from YouTube Red that actually supports their existing channel on YouTube.
We’re also seeing fans consume these series and films in unexpected ways. Over half of the time spent watching Red Originals is happening on people’s mobile phones. Maybe that’s why the social buzz around YouTube Red Originals is so large. “A Trip to Unicorn Island” earned more Twitter mentions and impressions at launch than “Unbreakable Kimmy Schmidt,” “House of Cards” and “True Detective” saw when they were released.
Based on the success we’ve seen so far, we’re thrilled to announce our latest slate of YouTube Red Originals.
“SCARE PEWDIEPIE” – SEASON 2: Produced by Maker Studios, the creator and executive producers of “The Walking Dead” franchise from Skybound Entertainment, and Felix Kjellberg under the Revelmode banner, the second season of the reality adventure series, “Scare PewDiePie,” promises even more thrills and chills.
“FOURSOME” – SEASON 2: Produced by AwesomenessTV, the second season of “Foursome” returns to YouTube Red following Andie’s adventures in the high school dating world. We meet a brand new Andie, a new era of extracurricular hooking up and high school awkwardness.
UNTITLED SMOSH MOVIE: After releasing the episodic series “Part Timers” on YouTube, Smosh is coming back for a feature-length comedy on YouTube Red. Luckless Charlie (Anthony Padilla) moves into a new apartment, only to find he has a roommate: a self-centered ghost named Max (Ian Hecox). Max makes Charlie’s life a living hell, until they learn that the only way Max can get into heaven is by working together.
NEW TO YOUTUBE RED:
“STEP UP” SERIES: “Step Up,” a fan favorite dance film franchise that launched the career of Channing Tatum, transitions to a new series with a heart-pounding, sexy, music-filled and dramatic look at dancers in a contemporary performing arts school. Adam Shankman, Jennifer Gibgot and Meredith Milton, all producers of the original “Step Up” films, will executive produce the series, along with Channing Tatum and Jenna Dewan Tatum, who both co-starred in the original “Step Up” film.
“RHETT & LINK’S BUDDY SYSTEM”: In this new scripted comedy series, Rhett & Link must go out of their way to regain control of their internet empire from their mutual co-ex-girlfriend who is now an evil Infomercial Queen holding a very big secret over their heads. The series also features “Saturday Night Live” alums Molly Shannon and Chris Parnell, as well as Leslie Bibb and Page Kennedy.
DAN & PHIL TOUR DOCUMENTARY: Top YouTube comedy stars, Dan Howell and Phil Lester are taking their fans inside their latest world tour, “The Amazing Tour Is Not On Fire.” With hilarious anecdotes, sketches, and lots of surprises for their fans, we’re bringing Dan and Phil’s successful live stage show exclusively to YouTube Red. They’ll also be giving audiences a behind-the-scenes look with a documentary about the making of the tour.
“VLOGUMENTARY”: Executive produced by award-winning filmmaker Morgan Spurlock, Maker Studios, and Shay “ShayCarl” Butler, “Vlogumentary” provides a personal, intimate lens into the world of some of YouTube’s biggest creators and demonstrates the power of the platform in shaping the lives of creative voices, their audiences and the media landscape.
UNTITLED ANIMATED SERIES: 3BLACKDOT and its top YouTube creators SeaNanners, TheMrSark and VanossGaming star in an animated comedy series, helmed by Michael Rowe, Emmy Award-winning writer of “Futurama” and “Family Guy,” about a team of ill-equipped paranormal investigators who struggle to unfold the mysteries of the paranormal universe for their desperate clients.
UNTITLED MICHAEL STEVENS PROJECT: In this new educational series, Vsauce creator Michael Stevens will take a deeper look into the human mind, using real subjects, including himself and special guests, to show some of the most mind-blowing, important and least understood aspects of human nature.
Susanne Daniels, Global Head of Original Content, recently watched the first episode of “Escape the Night with Joey Graceffa.”
JmGO View is a sleek projector with built-in storage and operating system, dismissing the need to bring along an extra storage unit.
The post Store movies on your projector — the JmGO View has a secret stash appeared first on Digital Trends.
Last year, we announced an initiative to invest in the creativity of our top YouTube stars. We wanted to give them an opportunity to realize some of their long-held creative ambitions by developing new content for YouTube. Today, we’re announcing some of the original series and movies we’ll be debuting with YouTube Red.
YouTube Red is the experience fans have been asking for. For just $ 9.99 a month, you’ll be able to enjoy videos across all of YouTube without ads, save videos to watch offline on your phone or tablet and play videos in the background.
But we’re not stopping there. Starting next year, YouTube Red members will get access to new, original series and movies from some of YouTube’s biggest creators. We’re excited to announce some of them today, with more to come:
We’re excited to bring these original series and movies to YouTube Red members and give you even more for your membership beginning next year. Viewers in the U.S. can try YouTube Red for free with a one month trial starting on October 28.
Susanne Daniels, VP, Global Head of Original Programming, recently watched “If Google Was A Guy (Part 4).”