We believe that no two families are the same — and that their needs are ever-changing as they grow up. That’s why we are committed to building YouTube Kids in a way that offers kids the content they love and grown-ups the tools to customize the app as they see fit. Today we’re excited to launch two updates we think families will really enjoy: parent-approved content and a new experience for older kids.
First, we’re following up on our April announcement and sharing that we’ve launched parent-approved content. This highly requested parental control allows parents to handpick every video and channel available to their child in the app. It is available today globally on Android and coming soon to iOS.
For parents who want to enable this feature, open settings, go to the child’s profile and select “approved content only.” Now they’re ready to start picking videos for their kids.
Parents can choose any video, channel or collection of channels they like by tapping the “+” button. Parents can also search for a specific creator or video. If parents choose to enable this mode, their kids will not be able to search for content on their own.
We work hard to make videos in the app family friendly, but no system is perfect. It’s always possible that a parent may find something they don’t want their child to watch in the “Younger” or “Older” experiences. If this happens, we ask that parents block and flag the video for review by our team. This makes YouTube Kids better for everyone.
As we continue to receive feedback from parents and turn that feedback into improvements to the YouTube Kids app, we hope that all families and kids can create the experience they want!
Happy watching from our family to yours,
James Beser, Product Director for YouTube Kids, recently viewed “Water Bottle Flip 2” from Dude Perfect
When we launched the YouTube Kids app three years ago, our goal was to give kids around the world a place to access videos that were enriching, engaging and allowed them to explore their endless interests.
Since then, our team has continued to work to improve the app experience for kids and families around the world. One area of focus has been building new features that give parents even more control around the content available in the YouTube Kids app so they can make the right choice for their unique family and for each child within their family.
We are excited to announce that throughout the year, we will be rolling out three new options in YouTube Kids:
For parents who like the current version of YouTube Kids and want a wider selection of content, it’s still available. While no system is perfect, we continue to fine-tune, rigorously test and improve our filters for this more open version of our app. And, as always, we encourage parents to block and flag videos for review that they don’t think should be in the YouTube Kids app. This makes YouTube Kids better for everyone.
It is our hope that these additional options will allow every family to have the experience they want in the YouTube Kids app.
James Beser, Product Director for YouTube Kids, recently watched “Photosynthesis for Kids” on the Kids Learning Tube channel with his 2nd grade daughter.
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