TiVo, one of the early makers of DVRs, has been on the hunt for potential buyers. The company announced it is splitting its product and intellectual property licensing divisions on Friday, perhaps in hopes of becoming more attractive to buyers. It ho…
Engadget RSS Feed
OnePlus has a good reputation for being a company that invites community input and involvement in the process of making improvements to their products, including their OxygenOS operating system. For the next couple months they are stepping things up a bit with a contest dubbed the Product Manager Challenge to try to identify features that […]
Come comment on this article: OnePlus invites community members to participate in the Product Manager Challenge
Günter Loibl thinks vinyl needs an update. Two years ago he filed a patent for a new way to make records, using lasers (rather than a traditional cutting lathe) to pack the grooves tighter and add 30 percent more usable space. Thanks to the lase…
Engadget RSS Feed
HTC could be prepping a major new product launch. The company has begun teasing a launch for March 20 titled “Spring is coming.” So what will we see? It could be a new phone, a new VR headset, or something else entirely.
The post Spring is coming, and HTC is teasing a mysterious new product launch appeared first on Digital Trends.
According to TechCrunch, Jawbone will be pivoting away from fitness bands and towards “a health product and accompanying set of services sold primarily to clinicians and health providers working with patients.”
The post Jawbone is looking to pivot one more time — this time toward a health product appeared first on Digital Trends.
A dancer by the name of Lil Buck showcases the “freedom” of the new Apple AirPods in a series of TV spots also viewable on YouTube. Whether you want them or not, the earbuds may not be available immediately for order.
The post Apple AirPod ad campaign begins with limited product availability appeared first on Digital Trends.
Samsung has had quite the troubling few weeks as their highly praised Galaxy Note 7 was met with serious issues with the battery that caused many devices to essentially go up in flames while plugged in. There has been a voluntary device replacement program going on, but now the U.S. Consumer Product Safety Commission has […]
Come comment on this article: Samsung and U.S. Consumer Product Safety Commission preparing official Galaxy Note 7 recall
If you're a music-loving MetroPCS customers, you'll want to know about this. The prepaid provider has just launched a new streaming product called "Music Unlimited" that gives you a way to access your subscriptions without going over your data cap….
Engadget RSS Feed
We know how much time you spend surfing the web for the perfect look or the latest products whether that be Stephen Curry’s newest sneaker, fringe skirts for fall, or the newest hoverboard prototype.
But people aren’t just limiting their research to websites; they’re also watching videos on YouTube. Sixty-four percent of shoppers say that YouTube influences their purchase decisions.1 In fact, we’ve seen more than 40 percent growth year-over-year in viewership of product videos such as sneaker pickups, first impressions, and product reviews.2
To help you discover more of the latest and greatest products, we’re partnering with your favorite YouTube personalities to bring you Awesome Stuff Week: a series of week-long celebrations highlighting popular, trendy, undiscovered-but-cool products on YouTube. During each Awesome Stuff Week, creators such as GiGiGorgeous, iJustine, Jim Chapman, and UnboxTherapy, will share their views and reviews on products ranging from fashion to gadgets to holiday gifts.
We’re also making it easy for you to buy the products you want in the exact moment you want them. Scroll through the comments on any product video and you’re sure to find “where can I get those shoes or that skirt or that self-balancing scooter?” Why shouldn’t every product video be shoppable? Products featured during Awesome Stuff Week will be.
Like those brown Hudson boots from Jim Chapman in the below video? Now you can simply click on a product image on the right-hand side of the video, and be taken to that retailer’s website. It’s as easy as that.
This week – dedicated to fashion – is the first of several Awesome Stuff Weeks that we’ll be rolling out. New videos will appear daily from Monday through Friday, and each will feature a new theme related to fashion such as Must-have-Monday or Hundred-Dollar-Wednesday. In the coming weeks, we’ll introduce an Awesome Stuff Week featuring gadgets as well as holiday gifts to help you check off items on your shopping list.
To discover the latest shoppable videos, subscribe to the Awesome Stuff Week YouTube channel and stay tuned for more!
Vikram Tank, Product Marketing Manager, Art, Copy & Code, recently watched “What Do You Mean / Epic Segway Dance Cover @justinbieber.”
1Source: When the Path to Purchase Becomes the-Path-to-Purpose, June 2014.
2Source: View count growth, Google Data, April 2015 vs. April 2014, U.S., classification was based on public data such as headlines, tags, etc., and may not account for every type of review video available on YouTube.