Posts Tagged: sneakers

Adidas’ final commemorative Xbox sneakers are now on sale

Since October, Microsoft and Adidas have been releasing commemorative Xbox-themed sneakers to mark the brand's 20th anniversary. It all started with a pair of Forum Tech shoes the two companies gave away to a group of lucky fans. Then, in November, they released a pair of Xbox 360-themed Forum Mid sneakers you could buy in the US and Canada. Now, for their third and final drop, the two have come out with an Xbox Series X-inspired design that's available to purchase worldwide.

This time around, Microsoft and Adidas say they went with the Tech Boost silhouette because, like the Xbox Series X/S, it's a design that acknowledges the past while incorporating new technologies. As with the other sneakers in the series, you'll find plenty of clever references. For instance, the inner lining of the shoes draws on the design of the Xbox Series X's vents. Meanwhile, the heel and sole of shoes mirror the grips of the Xbox Elite Wireless Controller.

"Overall, we wanted to create a shoe that cemented a moment in time, but also felt timeless," Microsoft said. "This is a shoe that is meant to be played in, meant to be worn, and meant to be enjoyed by our community – one that's always played in, and never played out."

You can buy the Xbox Series X Forum Tech Boost from the Adidas website for $ 140. If you're not a sneakerhead, Microsoft has released other commemorative products to mark the console's 20th birthday, including a translucent controller that pays homage to the original Xbox debug kit.

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Nike rolls out a subscription service for kids’ sneakers

Whether for streaming, productivity software, health-tracking apps, clothing or deliveries, companies are increasingly adopting a subscription model to keep customers hooked and bring in revenue. The latest to join the fray is Nike, which on Monday u…
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Nike will also sell sneakers on Instagram

Turns out Nike will soon start selling sneakers and other sporting goods not only on Amazon, but also on Instagram. Nike CEO Mark Parker has revealed during the brand's Q4 earnings call that the company will sell goods directly on both platforms, tho…
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They’re real. We slipped on Nike’s HyperAdapt 1.0 self-lacing sneakers

At Nike’s showroom in New York City, we tried on Nike’s highly anticipated self-lacing shoes, Hyperadapt 1.0. Tiffany Beers, senior innovator at Nike, spoke with us about its creation and how the future Hyperadapt sneakers may look.

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Wearables–Digital Trends

No lines, more apps: Foot Locker now allows you to reserve new sneakers from your phone

Following the lead of Nike and Adidas, sportswear retailer Foot Locker has updated its app with a new feature, Launch Locator, which allows people to reserve sneakers before they are released, eliminating the need to wait in line,

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Wearables–Digital Trends

Your next pair of Adidas sneakers could be made by robots

Adidas is bringing some of its manufacturing back to the homeland with an ultra-modern, 15,000 square-foot facility named “Speedfactory” in Ansbach, Germany,

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Cool Tech–Digital Trends

Walk this way: Sneakairs are smart sneakers meant to replace your map

Low cost British airline easyJet unveiled Sneakairs, smart sneakers which relay directions to whomever is wearing them. Connected to a mobile phone via bluetooth, the Sneakairs vibrate in the shoe corresponding to the correct direction to head towards.

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Wearables–Digital Trends

Shoemaking reconsidered: Under Armour reveals 3D-printed sneakers

Under Armor is turning to 3D printing for its next revolution in sneaker technology. The company has been working on 3D-printed running shoes and recently announced plans to release a limited number of training shoes for consumers.

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Wearables–Digital Trends