Posts Tagged: merger

FTC sues to block Microsoft’s Activision Blizzard merger

The Federal Trade Commission has filed an antitrust complaint in a bid to block Microsoft's planned $ 68.7 billion takeover of Activision Blizzard. The FTC started looking into the deal and its potential impact on the video game market soon after it was announced in January. Evidently, the agency was concerned enough to try and pump the brakes on the buyout. The FTC said that, were the deal to go through, it "would enable Microsoft to suppress competitors to its Xbox gaming consoles and its rapidly growing subscription content and cloud-gaming business."

“Microsoft has already shown that it can and will withhold content from its gaming rivals,” Holly Vedova, director of the FTC’s Bureau of Competition, said in a press release. “Today, we seek to stop Microsoft from gaining control over a leading independent game studio and using it to harm competition in multiple dynamic and fast-growing gaming markets.”

The FTC's commissioners voted in favor of the lawsuit along party lines, with the three Democratic members approving it. The lone Republican Commissioner Christine S. Wilson voted against the suit in a closed-door meeting.

"The FTC pointed to Microsoft’s record of acquiring and using valuable gaming content to suppress competition from rival consoles, including its acquisition of ZeniMax, parent company of Bethesda Softworks (a well-known game developer)," the agency said in a press release. "Microsoft decided to make several of Bethesda's titles including Starfield and Redfall Microsoft exclusives despite assurances it had given to European antitrust authorities that it had no incentive to withhold games from rival consoles."

While the lawsuit doesn't necessarily kill the deal, it's unlikely to be resolved by July, as Politico, which had reported that an FTC bid to block the merger was likely, recently noted. That was the deadline Microsoft and Activision set for closing the deal. If the acquisition hasn't closed by then, the companies will have to renegotiate the agreement or even walk away from the merger. Regulators in other jurisdictions have been taking a close look at the deal, including in the UK and the European Union (which should complete its investigation by late March). 

Sony is the merger's most prominent opponent. It has expressed concern that Microsoft would make games such as Call of Duty exclusive to Xbox platforms, which could cost Sony hundreds of millions of dollars a year. However, Microsoft has said it wants to keep Call of Duty on PlayStation and it claims to have offered Sony a 10-year agreement to that effect.

Just ahead of the FTC's vote, Microsoft said it struck a deal with Nintendo to bring Call of Duty games to the company's systems if the merger closes. Call of Duty will also remain on Steam as part of a separate pact with Valve.

Microsoft and Activision have been downplaying the significance of the deal in an attempt to appease regulators and push it through. For one thing, Microsoft has claimed that Sony has more exclusive games, "many of which are better quality," in a filing with the UK's Competition and Markets Authority (CMA). It also said Activision Blizzard doesn't have any "must-have" games, despite having some of the most popular titles in the world (including Call of Duty: Modern Warfare II, Overwatch 2 and World of Warcraft) under its umbrella.

The FTC refuted those suggestions in its complaint. The agency claimed that Activision is "one of only a very small number of top video game developers in the world that create and publish high-quality video games for multiple devices." It noted that between franchises such as Call of Duty, World of Warcraft, Diablo, and Overwatch, Activision has more than 154 million monthly active users.

Microsoft has suggested that the acquisition the deal is more about gaining a foothold in the mobile gaming market, where Activision's King division is a major player. For instance, Candy Crush Saga has had more than 3 billion downloads.

Ultimately, the FTC believes that the merger would likely harm competition in the video game market. "With control over Activision’s blockbuster franchises, Microsoft would have both the means and motive to harm competition by manipulating Activision’s pricing, degrading Activision’s game quality or player experience on rival consoles and gaming services, changing the terms and timing of access to Activision’s content, or withholding content from competitors entirely, resulting in harm to consumers," the agency said.

Noting that the FTC is suing to block the merger, Activision Blizzard CEO Bobby Kotick wrote in a note to employees that "This sounds alarming, so I want to reinforce my confidence that this deal will close. The allegation that this deal is anti-competitive doesn't align with the facts, and we believe we’ll win this challenge." 

Kotick added that "a combined Microsoft-[Activision Blizzard King] will be good for players, good for employees, good for competition and good for the industry. Our players want choice, and this gives them exactly that."

"We continue to believe that our deal to acquire Activision Blizzard will expand competition and create more opportunities for gamers and game developers," Microsoft president Brad Smith wrote on Twitter. "We have been committed since Day One to addressing competition concerns, including by offering earlier this week proposed concessions to the FTC. While we believe in giving peace a chance, we have complete confidence in our case and welcome the opportunity to present it in court."

Update 12/8 2:58PM ET: Added comments from Bobby Kotick and Brad Smith.

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T-Mobile teases a $15 data plan ahead of its merger with Sprint

T-Mobile has been relatively quiet about any plan changes leading up to its proposed merger with Sprint, but now it looks like they might be using that potential acquisition to build up some goodwill with states and customers alike. They’ve announced a new plan that’s priced pretty cheaply, plus some other discounts for specific customers. […]

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FCC votes to approve the Sprint T-Mobile merger, clearing one more obstacle

The Sprint and T-Mobile merger has had plenty of road blocks, but it’s been on a steadily moving trend towards approval these last few months. Now the FCC has approved the merger, which is probably the last major hurdle to clear before it can go through. There are still some things to hammer out, but […]

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Merger or not, Sprint will soon start carrying Google Pixel phones

Google’s Pixel phones have notoriously always been exclusive to Verizon, at least if you wanted to buy it on a US carrier. Buying direct from the Google Store (and getting your phone factory unlocked) has been an option, but that’s not for everyone, especially more casual buyers or something looking to finance hardware through their […]

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Here we go yet again – Sprint and T-Mobile re-open merger talks

Several years ago, a recurring news item that seemed to spring up on a regular basis was the continuing saga of legal fights between Apple and their Android competitors. With those issues largely settled, a replacement for that void has appeared in the form of a merger involving wireless carriers Sprint and T-Mobile. After a […]

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Uber’s Southeast Asia merger delayed pending reviews

Uber is normally glad when its service keeps running in a given country, but not this time around. The Philippines has ordered Uber to keep its local service active while antitrust investigators review the merger with Grab's Southeast Asia business….
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Qualcomm and Broadcom make moves as the merger saga continues

Qualcomm and Broadcom, the world's two largest chipmakers, have been in a will-they/won't-they dance for quite awhile now in regards to a merger. Today, the companies made dueling announcements: Qualcomm brought in Jeffrey Henderson as an independent…
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Following the failed merger with T-Mobile, Sprint makes a deal with Altice USA

Now that the Sprint/T-Mobile merger is officially dead and buried, Sprint has been quick to strike a new deal with a US cable company. Altice USA will start selling mobile service via Sprint’s network under a new multi-year agreement that was revealed on November 5th. That’s literally just one day after the T-Mobile merger was […]

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Fox News impartiality breaches could threaten Sky merger

As Fox waits to find out whether it will be allowed to complete its merger with broadcasting giant Sky, UK media regulator Ofcom today delivered a fresh blow to proceedings. The watchdog confirmed that two Fox News shows, hosted separately by Sean Ha…
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The Sprint/T-Mobile merger has apparently been called off

Sprint and T-Mobile were expected to formally announce plans to merge into a single carrier by the end of October, but suddenly those plans seem to be off the table. It’s unclear exactly what went wrong, other than potential complications from the companies not wanting to sell their assets, but the news is kind of […]

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T-Mobile, Sprint merger watch continues with final details being worked out

According to sources, T-Mobile and Sprint are in the final stages of working out a deal for the companies to merge. These sources say the companies are trying to target their quarterly earnings announcement dates to have everything nailed down. Those announcements should happen in just over a couple weeks from now. Besides some final […]

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Inside sources say T-Mobile, Sprint merger talks have resumed

Although they are at a very preliminary level and informal in nature, inside sources says officials with both SoftBank Group and Sprint have contacted Deutsche Telekom, majority owner of T-Mobile, about a possible merger. The resumption of talks may have been triggered by an April 27th deadline passing that concluded a spectrum auction blackout period for participants […]

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Weekly Rewind: A mega tech merger, Paris bans cars, and more

In the tech world, a lot happens in a week. So much news goes on that it’s almost impossible for mere mortals with real lives to keep track of everything. That’s why we’ve compiled a quick and dirty list of the top 10 tech stories from this week.

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